Extrovert suggests DMs to prospects after they connect with you or when it's time to follow up. AI drafts messages based on their profile, recent posts, your conversation history, and your DM playbook. You review, edit if needed, and approve. Nothing sends without your approval.
Expected results
2-5x reply rates compared to cold outreach
Touchpoints that feel timely and personal
25%+ ghosted deals reactivated
15-30 minutes daily instead of hours
How it works
Extrovert monitors your prospects and suggests DMs when certain conditions are met. You configure the triggers, and AI drafts messages when it's time to reach out. Nothing is sent without your approval—you always review first.
DM triggers
You can enable one or more triggers in Campaign → DMs tab:
First message after connected
Suggests a first DM to start a conversation after a prospect accepts your connection request.
Timing slider: 1 day to 2 months after connection
Best for: Conversation starters for new connections
☝️ Note: If you're already connected when adding a prospect, the DM will be suggested right away. As always, nothing is sent without your approval.
Follow up if prospect posts something relevant
Suggests a follow-up DM when the prospect shares something you can reference in your message.
Timing slider: Minimum interval since last DM (1 day to 2 months)
Best for: Relevant, timely follow-ups that reference their recent activity
What counts as relevant: Posts containing facts about the prospect—attended an event, shared a personal update, posted about a challenge they're facing. General thought leadership posts don't qualify because there's nothing specific to reference.
Follow up regardless after X days
Suggests a follow-up DM after a set number of days even if no relevant post was found.
Timing slider: 1 day to 2 months since last message
Best for: Ensuring you never lose touch with prospects
How it works: AI uses your DM playbook to find new angles and won't repeat previous conversation topics
Loops, not sequences
Traditional sequences run for 2-4 weeks and then stop. Extrovert creates an ongoing loop—it keeps suggesting DMs based on what's happening in your prospects' world. Your messages are always timely and adapted to their signals. The loop continues until they buy or you remove them from the campaign.
Learn more about the complete warm outreach workflow.
Setting up DMs
For new campaigns
When creating a new campaign with the "Reach out to prospects and nurture pipeline" goal:
Click Create campaign
Select Reach out to prospects and nurture pipeline
Choose a preset:
Warm outreach - DM after connection and follow up
Nurture pipeline - Send monthly nurturing DMs
Adjust the DM settings if needed
For existing campaigns
Go to your campaign
Click DMs tab
Toggle on Suggest relevant DMs to prospects
Configure your triggers
Set your daily limit at the bottom of the page
Click Save
The DM suggestions page
Find DM suggestions in the left sidebar under DM suggestions.
Filtering suggestions
Use filter dropdowns to focus on specific segments:
User - Filter by campaign owner (for teams with multiple users)
Campaign - Filter by campaign
Prospect list - Filter by list
Suggestion tabs
Need approval - DMs waiting for your review
Pending - DMs approved and queued to send
Error - DMs that failed to send
Sent - Successfully sent DMs
What each suggestion shows
Prospect name, title, campaign/list tags
Last messages history (expandable with "Show more")
Time since last message
Reason for suggestion - Why the DM was triggered (e.g., "shared relevant post 4 days ago" or "35 days since last message")
The drafted DM text
Actions you can take
Approve - Send the DM as drafted
Skip/Snooze - Postpone this suggestion (see below)
Customize DM - Edit the draft before sending
Regenerate - Get a new AI-drafted version
Skip vs Snooze
The action you see depends on why the DM was suggested:
Skip (for event-triggered DMs)
Appears when the DM was triggered because the prospect posted something relevant.
What it means: "I don't want to respond to this specific post/event"
What happens: You'll still get a suggestion when the time-based trigger fires later or when another relevant event happens
No date selection needed
Snooze (for time-triggered DMs)
Appears when the DM was triggered because of the "follow up regardless" time trigger.
What it means: "Not now, remind me later"
Options: 1 day, 3 days, 7 days, 14 days, 30 days, Custom
Smart reappearance: DM suggestion will reappear on your chosen date OR if the prospect posts something relevant before that date
DM quality
DMs are drafted using multiple data sources to make them relevant and personal:
Conversation history - AI sees previous DM exchanges to avoid repeating itself
Prospect's profile - Job title, company, background
Recent posts - What they've been sharing on LinkedIn
Your DM style - How you want to sound
Your DM playbook - Templates, talking points, product info
Setting up your DM style
Go to Settings → Style Library → [Style Name] → DM style instructions.
This is separate from comment style because you DM differently than you comment. Include:
How direct or indirect you want to be
How salesy or non-salesy
Formal vs informal language
Use of emojis, lowercase, sentence fragments
Length preferences
Learn more about improving draft quality.
Setting up your DM playbook
Go to Settings → Context Library → [Campaign] → DM playbook.
This is separate from Comment Insights Library because you want to mention different things in DMs vs comments. Include:
Templates for conversation starters
Product descriptions
Booking links / calendar links
Links to resources
Objection handling scripts
Value propositions
Company news and updates
Pricing information
Plan limitations
DM suggestions are available on Business and Pro plans:
Light plan: DM suggestions not available
Business plan: 10 DMs per day per seat
Pro plan: Unlimited DM suggestions
Daily limits
You can set daily limits for DM suggestions in Settings → Daily limits or at the bottom of the campaign DM settings page.
If you approve more DMs than your daily limit, Extrovert postpones them to the next day. Learn more about limits and working hours.
Common questions
Do I need to be connected to send DMs?
Yes. DMs can only be sent to prospects you're connected with on LinkedIn. Enable automatic connection requests to connect with prospects after warming them up with comments.
What if the prospect replies?
Extrovert doesn't pause DM suggestions—all triggers keep applying as long as the prospect is in the campaign. You chat with them in LinkedIn as usual. Extrovert helps you stay consistent with follow-ups so no one falls through the cracks.
I don't want to send DMs to a specific person
Move them out of the campaign. If you want to keep commenting on their posts without DMs, create a separate campaign with only commenting enabled and move them there.
Can I see the conversation history?
Yes. Each DM suggestion shows previous messages. Click "Show more" to see the full history.
How is this different from AI SDRs?
AI SDRs send messages autonomously without your input. Extrovert keeps you in control—every suggestion needs your approval. Your prospects get DMs that actually sound like you.
What if I already use a sequencer?
You can use Extrovert just for warming up and connection requests, then push connected prospects to your sequencer via webhooks. Or switch to Extrovert DMs for ongoing engagement that doesn't stop after 2-4 weeks.
Best practices
Set up your DM playbook first: Better context = better drafts
Review and edit: AI gets you 80% there, your touch makes it perfect
Keep commenting: DMs work best combined with ongoing engagement
Don't rush first DMs: Wait at least a few days after connection for better results
Use relevant post triggers: DMs that reference their recent activity get higher replies
Snooze strategically: If timing feels off, snooze rather than skip
For nurturing existing relationships, see pipeline + customer nurturing.