Sequencers run fixed campaigns that end after 2-4 weeks. Extrovert creates an ongoing loop — it keeps suggesting touchpoints based on what's happening in your prospects' world. Your messages and comments are always personal, timely and adapted to their signals. Engagement continues until they're ready to buy.
Different approaches
Traditional sequencers (set it and forget it):
Fixed 2-4 week campaign, then it ends
Same sequence for everyone
Messages sent automatically on schedule
AI writes message variations within the same template
Messages send without human review
Extrovert (loops, not sequences):
Never ends — keeps suggesting touchpoints until they buy
Every action personalized to the moment and prospect
AI suggests comments and DMs based on their recent posts and activity
You review and approve everything before it goes out
Connection requests send automatically after commenting 2-3 times
DMs suggested when signals appear or it's time for a follow-up
Loops, not sequences
Unlike sequences that end after a few messages, Extrovert keeps suggesting DMs based on signals:
Prospect attended a conference? Reference it
Went quiet for 3 weeks? Check in
New post about a problem you solve? Reach out
The loop continues until they buy. You keep effort per lead very low, but sequence length is basically indefinite.
Why social-first works better
Cold outreach gets these results:
5-10% reply rates
30-50% connection acceptance
"Not interested" responses
Social-first outreach (with Extrovert):
2-5x higher reply rates than cold outreach
60%+ connection acceptance
Warmer conversations
About 20% of prospects message you first
When to use each approach
Use sequencers for:
Same message for everyone (webinar invites, lead magnet follow-up)
Volume over relationship quality
Low-touch products
Use Extrovert for:
Building real relationships
Complex, high-touch sales
Contextual engagement based on their content
Long sales cycles where you need to stay visible indefinitely