Some prospects rarely post on LinkedIn but are active readers. This feature helps you stay visible to them by finding and engaging with posts they're likely to see in their feed.
How it works
Extrovert identifies people your prospects engage with most frequently and tracks their posts. When you comment on these posts, your prospects will likely see your comments in their LinkedIn feed.
Here's the process:
We track recent reactions: Extrovert monitors what posts your prospects like most often
We find their favorite profiles: We identify the people your prospects engage with regularly - these are people they likely follow or see frequently
You engage strategically: When these profiles post, you can comment knowing your prospects will probably see it
Your comments get priority: If you're connected to the prospect, LinkedIn shows your comments at the top and unfolds them in the main feed
We refresh their favorite profiles: We regularly check for prospects' new reactions under the hood and refine our suggested posts automatically
☝️ Pro tip: This works best for prospects who don't post regularly themselves. If they post often, focus on their own content instead
Expected results
Stay visible to "lurker" prospects who read but don't post
Surround prospects with your presence across their feed
Setting up prospect tracking
Go to Campaign → Settings and sharing, and check Reach inactive prospects by tracking posts they're likely to see
This feature works best for those kinds of prospects:
Low posting frequency (or not posting at all)
Regular LinkedIn activity (likes and reactions)
Seeing those posts in your feed
Look for the indicator: Posts will show "[Prospect name] will likely see this" when they come from accounts your prospect follows
Removing irrelevant profiles
Sometimes you see that the suggested profile is not a fit. In this case, just click on three dots → Don't show posts from this profile
☝️ Pro tip: Do this if you are sure that the suggested profile is irrelevant in the long run. If the profile might be a fit, but the post is not relevant, just skip the post.
Best practices
Add real value: Your comments should stand out from the feed and be helpful for your prospects to notice them
Be patient: This is a long-term visibility strategy, not immediate outreach
Combine with direct engagement: When prospects do post, prioritize commenting on their own content
Best fit for warming up and nurturing prospects
This feature works great with all warming-up and nurturing strategies:
The goal is simple: be everywhere your prospects look, so when they're ready to buy, you're the first person they think of
☝️ Pro tip: This feature works better with high-value hard-to-reach prospects, because you can afford to spend more effort on indirect engagement
No need to use it for creator engagement
This feature is not a great fit for commenting on creators' posts to increase visibility strategy.
☝️ Pro tip: Create separate campaigns for Creators and Customers to be able to activate it for Customers and deactivate it for Creators